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The Art of Caring

Jewellery Care Guide

Love your jewellery. Care for its beauty. Make every moment shine.

At JewelMarq, we believe jewellery is more than an accessory. It is a reflection of your style and personality. Our fashion jewellery is designed to complement your everyday style and special occasions, and proper care can help maintain its appearance for longer. Follow this guide to keep your favourite pieces looking their best.

1

Understanding Your Jewellery

JewelMarq pieces are fashion jewellery with a gold-finish surface. Unlike solid gold, this finish can gradually change with regular use, friction, moisture and exposure to chemicals, so gentle handling matters.

The lifespan and appearance of jewellery may vary depending on its material, construction, usage and care routine.

Our recommendation: Treat your jewellery gently, avoid unnecessary exposure to moisture and chemicals, and store each piece properly after use.
2

Keep Your Jewellery Away from Water

Water and moisture can affect the finish of fashion jewellery over time.

  • Remove jewellery before showering or bathing.
  • Avoid wearing it while swimming in pools or the sea.
  • Remove jewellery before washing dishes or doing household cleaning.
  • Keep it away from excessive sweat and humidity whenever possible.
  • If jewellery becomes wet, gently dry it with a soft, clean cloth.

Do not leave wet jewellery inside a closed box or pouch.

3

Avoid Perfume, Cosmetics & Chemicals

Chemicals found in everyday personal care and cleaning products may affect the jewellery's surface finish.

  • Apply perfume and deodorant before putting on jewellery.
  • Allow lotions, creams and makeup to dry before wearing your accessories.
  • Avoid direct contact with hairspray, sanitizers and cleaning products.
  • Keep jewellery away from detergents, bleach and other harsh chemicals.
  • Avoid applying polish, alcohol or household cleaning solutions to jewellery.
Golden rule: Jewellery should always be the last thing you put on and the first thing you take off.
4

Wear Your Jewellery with Care

Small daily habits can help reduce unnecessary wear and tear.

  • Put on jewellery after getting dressed and completing your beauty routine.
  • Remove rings and bracelets before exercising or doing physical work.
  • Avoid wearing delicate pieces while sleeping.
  • Handle clasps, chains, hooks and delicate settings gently.
  • Avoid pulling or stretching necklaces and bracelets.

For delicate necklaces and chains, fasten the clasp before storing them to reduce tangling.

5

Cleaning & Maintenance

Regular gentle cleaning helps remove surface dust, fingerprints and everyday residue.

  • Use a soft, dry and lint-free cloth.
  • Wipe gently after wearing your jewellery.
  • Do not scrub, rub aggressively or use abrasive materials.
  • Avoid toothpaste, baking soda, metal polish and chemical jewellery cleaners.
  • Do not soak your jewellery in water or cleaning solutions.
Please note: If your jewellery contains stones, pearls, delicate detailing or glued components, clean it particularly gently and avoid rubbing directly over those elements.
6

Store Your Jewellery Properly

Correct storage helps protect jewellery from scratches, tangling, dust and unnecessary exposure to moisture.

  • Store jewellery in a clean, dry place.
  • Keep each piece in a separate pouch or compartment.
  • Use a jewellery box with soft inner lining where possible.
  • Keep jewellery away from direct sunlight and humid areas.
  • Store necklaces separately to prevent tangling.
  • Make sure jewellery is clean and completely dry before storing it.
Separate StorageKeep pieces apart to prevent scratches and tangles.
Dry EnvironmentChoose a cool, dry place away from moisture.
Soft PouchesUse individual pouches for delicate accessories.
After Every UseWipe gently before putting jewellery away.
7

Protect Jewellery from Physical Damage

Jewellery can be damaged by accidental impact, pressure, friction or improper handling.

  • Avoid dropping jewellery on hard surfaces.
  • Do not bend or twist delicate chains and decorative elements.
  • Keep jewellery away from sharp objects.
  • Do not force clasps, hooks or adjustable parts.
  • Handle stone-studded pieces carefully to avoid loosening or damaging settings.

If a component becomes loose or damaged, stop wearing the piece until it has been checked.

8

Understanding Tarnishing & Colour Changes

Tarnishing or gradual changes in appearance can occur in fashion jewellery over time.

Factors that may contribute include:

  • Regular contact with sweat and body oils.
  • Exposure to water, humidity and moisture.
  • Contact with perfume, cosmetics and chemicals.
  • Friction caused by frequent wearing and improper storage.
  • Individual skin chemistry and environmental conditions.

The rate of colour change varies from person to person and from product to product. Proper care may help slow down wear, but it cannot guarantee that the finish or colour will remain unchanged forever.

If your jewellery tarnishes over time, you may be eligible for our Lifetime Return Benefit. Please read our Return & Exchange Policy for details.

9

Your Everyday Jewellery Care Routine

Follow these simple habits to maintain your jewellery:

Before WearingApply perfume, lotion and makeup first. Allow them to dry.
While WearingAvoid water, sweat, harsh chemicals and unnecessary friction.
After WearingGently wipe the piece with a soft, dry cloth.
Before StorageMake sure it is dry and store it separately in a pouch or box.
10

Important Care Reminders

  • Fashion jewellery should not be treated like solid gold jewellery.
  • Do not use harsh cleaning chemicals or abrasive polishing methods.
  • Remove jewellery before swimming, bathing, exercising and sleeping.
  • Keep jewellery away from children and pets when not in use.
  • Follow any additional care instructions supplied with a specific product.

These recommendations are general care guidelines. Product-specific materials and finishes may require different handling.

11

Need Help with Your Jewellery?

If you have questions about caring for a JewelMarq product or need assistance with an order, our support team will be happy to help.

Last updated: November 2026

Wear with CareProtect your jewellery from daily wear
Store with LoveKeep every piece safe and separate
Shine LongerMake gentle care part of your routine